The Coffee Roasters Guild (CRG) is the global trade guild of the Specialty Coffee Association (SCA) dedicated to inspire a diverse coffee roasting community through the development and promotion of the roasting profession.
All Member Driven Events should incorporate the core values of the Coffee Roasters Guild. Forums, panels, and competitions should reflect out goals for diversity, inclusion, and representation.
Are you member of the Coffee Roasters Guild? Let us support your efforts to connect with local coffee professionals and build your network. The Coffee Roasters Guild encourages members and their companies to hold events that support community-building and enrichment by fostering communication, understanding, and respect between members of the coffee roasting community. We provide this support in many ways, one of which is our Member Driven Events (MDE) program.
MDE organizer must sign SCA Code of Conduct
Opening and/or closing remarks at event will have script provided about CRG mission & values
Event should have reasonable price structure that won’t limit participation
Social Media and Promotion
After receiving event details, Marcomms will do 1-2 social posts prior to event
Event organizers are then authorized to repost
Event organizers should encourage attendees to use #CRGMDE during event
Organizers must only use CRG MDE logo for all event promotion
Not authorized to use regular CRG logo
Once the event is scheduled, a package of CRG promo materials is sent to the organizers. This includes SCA brochures, Guild brochures, and buttons
STEP 1 : Fill out the online request form. It’s ideal to submit your request at least 1 month prior to your event date to ensure maximum exposure and participation.
STEP 2: Once we confirm your membership status, your event will be posted to the Community Events Calendar and shared your through our CRG social media accounts (follow us on Twitter and Facebook).
STEP 3: During the event, please be sure to encourage the use of the hashtag #CRGMDE so that other members can follow along. If you would like to provide a recap of the MDE, please fill out this form and we'll post it on the blog!
Roaster / Café Crawl
Peer Tasting / Review
Roundtable / Forum
Venue shouldn’t be so noisy that it would interfere with participation
Should provide sufficient space and seating to comfortably accommodate anticipated audience
Should not limit access to attendees under 21 or those with any disabilities
Ideal spaces might include roasteries, cupping labs, large cafes, etc.